After an introductory conversation, Coach Peter and Luke set clear project outcomes: For Luke to
build a brand and market strategy/execution that would:
- Provide Luke with tons of confidence and energy.
- Position Luke in industries aligned with his brand and decision-making criteria.
- Translate Luke’s career successes into a few high-impact stories that resonated with targeted employers.
- Make a great decision on which lucky to go to work for.
- Get it all done in 90 days.
Coach Peter and Luke created an action plan that would:
- Clearly define Luke’s unique brand statement, optimal career, and decision-making criteria.
- Create a strategic plan in CRM comprised of target verticals/employers, multi-channel lead generation activities, and network development.
- Execute the target market plan leading to active job opportunities.
- Build a targeted resume to take advantage of all job opportunities.
- Provide a project plan based on consistent communication feedback loops, ensuring
celebrating every achieved milestone along the way.
- Empower Luke to make a great decision